REACHING NEW HEIGHTS
Gray Destination Marketing brings together Gray Media Group’s expansive reach with innovative technology solutions to inspire new and known travelers to your destination.
OUR SOLUTIONS

RESEARCH & ANALYSIS
Travel Intelligence
Social presence
Online Presence
Google Ranking

BROADCAST
Introduces Possibilities
Brand Saturation
Impact Website Traffic

OTT / CTV
Premium Content
Destination/Attraction and Website Attribution
Multi-Screen Availability

SEARCH ENGINE MARKETING
Low Cost Acquisition
Capture Low Funnel Seekers

DISPLAY ADS
Interactive Creative
Drive Connections
Ad Variations

TARGETED VIDEO
Destination Attribution
Intelligent Data at the Household Level

VIDEO PRODUCTION
Creative Strategy
Branding and Incentive Driven Commercials
Customized Local Content

PAID SOCIAL
Match Travel Trend to Messaging
Connect and Convert

EMAIL MARKETING
Database Integration
Matchback to Reservations and Sales
Targeted by Audience Segment
BROADCAST ATTRIBUTION
We know that great creativity isn’t enough. That’s why we’ve developed “Gray Edge,” a TV attribution platform to track the correlation between television and digital advertisements with your website traffic.




PREMIUM OTT
AD PLACEMENT
Through our OTT platform Premion, we have access to premium content placement and brand safe digital ads with robust data. This delivers geo-location tracking to measure the actual results of your OTT and digital campaigns.