REACHING NEW HEIGHTS

Gray Destination Marketing brings together Gray Media Group’s expansive reach with innovative technology solutions to inspire new and known travelers to your destination.

 

OUR SOLUTIONS

RESEARCH & ANALYSIS

Travel Intelligence

Social presence

Online Presence

Google Ranking

BROADCAST

Introduces Possibilities

Brand Saturation

Impact Website Traffic

OTT / CTV

Premium Content

Destination/Attraction and Website Attribution

Multi-Screen Availability

SEARCH ENGINE MARKETING

Low Cost Acquisition

Capture Low Funnel Seekers

DISPLAY ADS

Interactive Creative

Drive Connections

Ad Variations

TARGETED VIDEO

Destination Attribution

Intelligent Data at the Household Level

VIDEO PRODUCTION

Creative Strategy

Branding and Incentive Driven Commercials

Customized Local Content

PAID SOCIAL

Match Travel Trend to Messaging

Connect and Convert

EMAIL MARKETING

Database Integration

Matchback to Reservations and Sales

Targeted by Audience Segment

BROADCAST ATTRIBUTION

 

We know that great creativity isn’t enough. That’s why we’ve developed “Gray Edge,” a TV attribution platform to track the correlation between television and digital advertisements with your website traffic.

PREMIUM OTT

AD PLACEMENT 

Through our OTT platform Premion, we have access to premium content placement and brand safe digital ads with robust data.  This delivers geo-location tracking to measure the actual results of your OTT and digital campaigns.